Capital Region PSA Campaigns

PSA Campaigns

A flagship CRCRC program is the annual PSA Campaigns on Heat and Floods. Each year the Heat campaign is run during the summer and the Flood Campaign is run during the Winter. The goal of the campaigns is to share resources and actionable strategies for building climate resilience with community members.

We welcome any organization in the Capital Region to participate in this programming to spread resources to the communities you serve on the impact of extreme events and the importance of climate resilience. We ask that you use your organization’s social media accounts to share the PSA content throughout the ten weeks of each program. If you prefer to retweet or share posts from CRCRC, we will be posting the content from Twitter (@cap_climate) and Facebook (

Heat Campaign

This Campaign began on July 27th, 2020 and concluded the week of September 28th, 2020

It's not your imagination. Summers are getting hotter.

Flood Campaign

This Flood PSA Campaign began in January 2021.